A study recently made by the Columbia University found that after the country of India, the Philippines is said to be one of the biggest recipients of outsourcing deals. Almost 30 percent of the market is captured by the Philippine call center industry. In another market survey in 2005 executed by an independent group concluded that the Philippines ranked as the best place for quality service in Asia, above India, China, and Malaysia.

All of these things point to one conclusion: the call center offshore industry is the one of the soaring growth fields in the Philippines that gives it thousands of new jobs that help increase the whole country’s economic status. This is why the industry is called “the sunshine industry.” The industry has set up infrastructure in the main cities of the country. Virtually every business center in the country is littered with call center offices. Zamboanga, Pampanga, Baguio, Cebu, Bacolod, and Manila are all the usual call center locations in the country.

Right at this moment there exist more than 70 call centers in the Philippines. And looking at the global trend of offshore outsourcing, there will be many more centers to be set up for active operations in the country. The Philippines will truly benefit from such a golden on this opportunity since the country is full of English speaking people that are something rare as compared to other Asian countries. Virtually everyone in the country can speak or understand the language.

The country is also such a verdant ground for offshore outsourcing. It is one of the most highly educated populations in all of Asia. Education is cheaper and accessible in most parts of the country. Also, English is taught from pre-school, grade school, high school, and even up to college. Therefore, there is no doubt that anyone who has gone to school in the country can speak English.

In recent years, the Philippine call center industry has elicited debates from people in favor and from those who think that it is not good for the economy. Those Critics opposed to the industry point to low quality of the job, and more significantly, these people argue that outsourcing is bad for the health of the workers as well as the long term economy of the Philippines.threatens the livelihood of domestic workers. Those who are advocates, say that call center companies that utilize this industry in order to get savings for investment provide better salaries and thus income for the people.